Alice has a product concept she
wants to bring to market
Tom has a single product
and has reached his capacity
Jill needs to see her company
build products faster
Alice knows her product but is
unclear on how to get customers
Tom wants to kickstart
growth again
Jill has tried to hire better
people but little has changed
Alice works with Medici to
uncover her customer strategy
Tom turns to Medici to create
a development and hiring process
Jill brings in Medici to ingrain
the lean startup methodology